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What if I had invested? › Walt Disney Company (The)

$1,000 in Walt Disney Company (The) in 1996

$1,000 put into Walt Disney Company (The) (DIS) on January 2, 1996, its first trading day of 1996 in our data, was worth $6,844 on September 23, 2026, with dividends counted to the end of 2024. Over the same days to July 31, 2026, $1,000 in the whole US stock market became $21,611.

$1,000 became$6,844by September 23, 2026
Total return+584.4%dividends counted to 2024
A year, on average+6.5%over 30.7 years
The whole US market$21,611same days to July 31, 2026, dividends counted; DIS by then: $6,364
The S&P 500 index$12,414price only, no dividends

Bought at the close on January 2, 1996, dividends put back in, no costs and no tax. Dividends are counted to the end of 2024; from 2025 on our prices are adjusted for splits only, so dividends paid since then are left out. The stock figure counts dividends; the S&P 500 index figure does not, so compare the stock with the whole-market figure. The market figure is the Fama-French US market return (Kenneth R. French data library), which runs to July 31, 2026. Our stock prices run to September 23, 2026.

Another stock, another year

Walt Disney Company (The) in: 1962 · 1963 · 1964 · 1965 · 1966 · 1967 · 1968 · 1969 · 1970 · 1971 · 1972 · 1973 · 1974 · 1975 · 1976 · 1977 · 1978 · 1979 · 1980 · 1981 · 1982 · 1983 · 1984 · 1985 · 1986 · 1987 · 1988 · 1989 · 1990 · 1991 · 1992 · 1993 · 1994 · 1995 · 1997 · 1998 · 1999 · 2000 · 2001 · 2002 · 2003 · 2004 · 2005 · 2006 · 2007 · 2008 · 2009 · 2010 · 2011 · 2012 · 2013 · 2014 · 2015 · 2016 · 2017 · 2018 · 2019 · 2020 · 2021 · 2022 · 2023 · 2024 · 2025 · 2026

Also in 1996

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History, not advice. How these numbers are made.